I'm writing a blognovel. If you like a quotation from this novel, tell me about it. I will link that text, less than 50 words, to your blog or website. In return, you use that quote as a link to my novel on your site. It's a gift-exchange system, and that simple. After this, you own that quote. I own nothing, and nothing owns me.
Dude. It's sort of a genius thing to try. The thing I find especially interesting is the way all this linking-shinking might dismember the narrative he's trying to tell.